5W2H Action Plan

Whether you're starting a business or launching a new product, starting a new project can be exciting and tiring at the same time. That's why so many people use the 5W2H Action Plan to map activities and organize work efforts.

The biggest advantage of adopting 5W2H is the fact that it is quite simple and functional in all types of business, serving as a checklist to facilitate the organization of company activities.

It also helps in creating action schedules, assigning roles to each team member, raising the necessary resources, and tracking the progress of the project.

The name of this action plan comes from the acronym of its seven questions in English, which help to define the map of activities that the plan suggests, being these questions:

• What? - What will be done?

• Why? - Why will it be done?

• Where? - Where will it be done?

• When? - When will it be held?

• Who? - Who will be responsible for this project?

• How? - How will it be done?

• How Much? - How much will this project cost?

A good tip to apply this action plan is to use spreadsheets or a tool like Partenero, using the questions as a basis.

Let's imagine that a pizza chain decided to open a new branch in the city of Unilândia, known for receiving many students. One of the partners then decided to create his action plan to organize the opening:

5W2H is the darling action plan of companies and is quite functional, pointing a direction even for a complex project, being an excellent starting point for you to organize ideas and solve problems for your business.